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VISION, MISSION AND VALUES

WINNING THE GLOBAL GAME

We Will Be The Number 1 Global Player

  • Measured on total revenue and market share

We Will Act as One Global Organisation

  • Uninterrupted flow of processes, products, people and knowledge across national borders
  • Presence in all major markets
  • Common processes supported by IT

We Will Have Global Cost Leadership

  • Total cost of goods sold from “end-to-end”

We Will Set the Agenda through Innovation and Service

  • Customer driven